Data Analyst for Social Media - External
As a Data Analyst for Social Media at Škoda X, you will play a crucial role in monitoring and analyzing automotive social networks. You will be responsible for gathering insights from social media posts, tracking sentiment, and providing recommendations for content creation. Your expertise will drive our social media strategies and help us engage with our audience in more meaningful ways.
What you'll do?
📈 Monitor and analyze social media platforms, including but not limited to Facebook, Twitter, Instagram, and LinkedIn
📈 Track and analyze posts related to the automotive industry, identifying trends and patterns
🌟 Assess sentiment and public perception of our brand and products
🤝 Collaborate with the social media team to develop data-driven content strategies
📊 Generate regular reports to communicate findings and insights to the marketing and customer journey teams
🚀 Stay up-to-date with industry trends and emerging technologies in social media analytics
What you'll need?
🎓 Bachelor's degree in Data Science, Marketing, Business or a related field
📊 Proven experience in data analysis, preferably in a social media or marketing context
🛠️ Proficiency in data analytics tools and software (e.g., PowerBi, Tableau, Excel)
📱 Strong knowledge of social media platforms and trends
🔍 Excellent analytical and problem-solving skills
🤝 Strong communication skills, with the ability to convey complex data findings in aclear and actionable manner
📋 Detail-orientedand organized
💡 Self-motivated with a passion for data-driven decision-making
Working at Škoda X
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